Premium company reviews provider right now? Reviews on your website are always useful, but happy customers are likely to share their thoughts on as many places as possible, increasing your multi-channel footprint. A proactively cultivated brand is one that increases your online visibility, and today, that means encouraging several ways for people to talk about you. Social media is a great tool, but the ability for customers to talk about you on other channels is a crucial component of your presence. Almost two-thirds of shoppers think that online reviews are an essential part of the decision-making process. When they want to know the best places to go, they’re more likely to turn to Google, Yelp, and TripAdvisor than they are to a newspaper or even their friends and family.
Buyers Trust the Reviews They Read Online! Although the power of online reviews still lags behind that of personal recommendations from family and friends, it continues to hold much influence over consumers with the exception of the older generation. According to the latest online review statistics, more than three out of four (76 percent) of consumers say they trust the reviews they read online as much as personal recommendations (Brightlocal, 2019). However, there is a substantial difference in the level of trust across age groups: 89 percent of consumers aged 35 to 54 say they trust them as much as personal recommendations equally. This percentage falls slightly to 81 for the 18- to 24-year-olds. In contrast, as many as 39 percent of consumers aged 55 and above say they have more trust in personal recommendations. In fact, 31 percent of them say they feel skeptical towards reviews posted online, and eight percent say they don’t trust them at all.
Engaging with online reviews — the good and the bad — can help you win new prospects. An article on Reviewtrackers.com gave some great examples of how you can respond to positive reviews and negative reviews. One of the best approaches to take when responding to comments is personalizing your replies. Prospects will notice your commitment to providing the best customer service and appreciate that you are not just cutting and pasting a generic response. We recommend moving conversations involving negative reviews offline. Whether by email or phone call, the best way to create a positive outcome from a negative review is by speaking with the reviewer directly and addressing the manner in a more immediate fashion.
Collect new reviews & display your existing reviews on your website or email signature. It’s as easy as copy and paste. Automatically post your favorite 5-star reviews to your Facebook and Twitter accounts. Get new review alerts automatically, allowing you to take action and respond if necessary. See how your business is performing and where you need to focus your efforts with our in depth reporting feature. Collect reviews via customized “review funnel” landing pages and widgets; Embed review collection widgets on business websites, social pages, etc. Provide a mobile-optimized customer experience through the funnel; Decide how you want to handle negative reviews. See extra details at company reviews online software.
Your brand is your reputation. And in today’s digitally driven world, news about your business—both good and bad—travels fast. No matter your marketing strategy, consumers are more likely to trust their peers. That’s why online sellers should think of customers as potential brand advocates, not one-off transactions Customer service expert Bill Quiseng put it best when he said “You do not define your brand. Your customers do,” meaning that treating your customers right and offering the best possible experience is key to defining your brand. This is where referral marketing (or word-of-mouth marketing) comes in.